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The Markets

a2 shares spike as daigou returns

Wednesday 13th of October 2021

The S&P/NZX 50 Index rose 29 points, or 0.2%, to 13,025.18. Turnover was $202 million.

Former market darling A2 Milk has had a difficult time during the pandemic as its main export channel – the daigou – dried up when Australia closed its borders

Daigou roughly translates as ‘buying on behalf of’ or ‘surrogate shopping’ and is a type of consumer-to-consumer export where an individual buys local goods for clients back in China.

Some products are posted back but often the products are carried home in personal luggage when the daigou trader returns to China – this type of export was completely shut down in 2020 decimating a2’s sales.

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