AI central to Loan Market’s future business

National director Nicole Ferguson told the recent NZFSG roadshow AI tools are going to redefine Loan Market’s systems for efficiencies.

“It will change the way our support teams work with us. The best part is a client’s application process will become far more efficient.”

Ferguson says advisers are already looking at ways to make this happen and with the AI suite of tools Loan Market is developing they will be able to integrate better with lenders.

She says the aggregator is designing tools that will be specific to advisers. “For Loan Market advisers, they will get access to those tools as we develop the overlays of agentic AI.”