How can the industry engage with retail investor craze?
At this point everyone has heard of GameStop. The investing craze that started in the backwaters of internet forums has become a by-word for a new breed of investors.
They are largely young, unadvised, inexperienced and many are encountering the turbulence of the market for the first time through investments in highly-fluctuating companies like GameStop.
But this is also a moment of massive engagement in financial systems. Retail investors are discovering for the first time the reality behind concepts such as investment, market fluctuation and returns.
It is a moment that some think could be utilised by the financial advice industry to bring previously unengaged demographics on board.
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