Insurance

Sovereign offers new parents free life cover for a year

Thursday 12th of April 2012

The insurer announced it would offer life cover for both new parents for the first year of their baby's life as part of its ‘Choose precious' campaign.

While the offer is being marketed directly at parents Sovereign is also providing advisers' with a range of marketing material to target clients in their community.

Marketing and product general manager David Drillien said the camp...

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