Kernel takes on Sharesies (and others)

The Auckland based company has today launched functionality on its platform allowing investors to buy shares and exchange traded funds.

It offers more than 500 US shares and 300-plus ETFs from Vanguard, Invesco and SPDR.

Chief executive Dean Anderson says “Ultimately, Kernel is a data and technology company. Funds management is a core part of what we do, but everything we do is data and tech led to help create the best outcomes for Kiwis.”
This move puts Kernel into direct competition with the likes of Hatch and Sharesies.

Chief customer officer Catherine Emerson says one of the key differences between Kernel and other platforms is the way it charges fees,