Financial Services Complaints Limited (FSCL), which will be offering discount rates to advisers who sign up by the middle of November, is seeking broad industry support before it officially goes live.

The scheme, initially funded by investment banker, Peter Marriott, has pitched its plan to the industry body umbrella group, the Financial Advisers Association (FAANZ).

It appeared FAANZ would adopt FSCL as its preferred disputes resolution scheme for the various industry bodies it represented. FAANZ chair and Institute of Financial Advisers president Lyn McMorran is one board member.

Trevor Slater, currently head of disputes resolution at the Banking Ombudsman, was working with FSCL as a "freelance consultant" to help design the scheme.

Marriott said while the FSCL board only met for the first time last week the scheme was well-advanced and could start "immediately".

However, he said the scheme would only take off if it attracted sufficient members.

"It's a bit of a chicken-and-egg thing."

As well as a one-off $500 joining fee, FSCL will charge members an annual fee of $500 and $1,000 for each complaint.

Under its ‘early bird' sign-up terms, Marriott said advisers would be charged a $400 joining fee and $300 annual fee.

"They'd be getting 18 months of service for $700 and the first complaint would be free," he said. "We'd also supply members an internal complaints handling manual.

According to Marriott, FSCL was the only operator catering specifically to financial advisers.

Marriott said both the Banking and the Insurance and Savings Ombudsman schemes, which had been touted as possible dispute resolution providers, were unlikely to operate in the adviser space.

FSCL had initially planned to hit the market early next year but decided to fast-track its launch to give advisers time to prepare for the new regime.