NZX operates the index-tracking Smartshares funds, and this week announced it had registered a prospectus for two new ETFs – the Australian Property Index Trust and the Australian Dividend Index Trust.

Smartshares also announced it had bought the SuperLife business headed by Michael Chamberlain.

But New Zealand advisers who opt for passive strategies were not convinced the new funds would entice them to move to NZX.

Adviser Wayne Ross said he used international index funds for clients. “We can gain the benefit of market or beta exposure for very low cost. We don’t use NZX funds and the main reason for that is cost.  Efficient index investing is all about scale and hopefully the new purchase will allow NZX to build scale and review the cost structure for its NZ/Aussie focused funds. “

He said another option for NZX was to look at how they might package up low-cost international assets specifically for New Zealand investors, to gain the benefit of currency management or the PIE regime.

“However that probably doesn’t help them generate more flow through the domestic market which is obviously a key driver for them as well.”

Sam Stanley, head of exchange products at NZX, would not comment on the Superlife deal or whether it would give the scale required to lower fees.

But he said he had heard concerns about the passive funds’ fees before.  “A lot of it is an educational process with advisers.”

He said advisers had often heard of big US products charging 10 or 15 basis points. Smartshares charges 60bps or 70bps, depending on the fund. “With the scale-driven model that all fund managers operate under, we simply can’t have a product which is at 20bps, no one does. We have the lowest fee in the New Zealand market. People expect them to be lower because they are ETFs and they should be lower [than active funds] and they are low but we still have to pay the same costs for custody, regulation, administration, trustees… we have to pay that like everyone else.”

New Zealand ETFs needed to be looked at in a local context, not compared to international products, he said.  He said as SmartShares acquired more scale it might be possible to look at lower fees. “Fees make a massive difference over a long-term investment horizon for most people.”