Insurance
Opinion: Asteron on the true nature of insurance
Thursday 24th of April 2008
It showcased their new team, general manager Anthony Vriens and the new risk products manager Bharat Mehta. They were joined by Australian risk marketing specialist Sue Laing to push the theme that it's all about claims. That means reminding clients about claims. It means talking about how likely a claim is, and how you would work with the client in the event of claim. The logical – although pr...
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