Russell Hutchinson Opinion

Today’s consumer can be hard work

Monday 31st of August 2015

I hate it when I can’t get information online, fast. I also hate it when I can’t get a person to talk to me, or I can’t arrange to meet.

Maybe I’m just awkward, but it seems increasingly, I am a typical consumer.

ReadWrite.com have picked up on the defining characteristics of today’s consumer: smartphone enabled they form views about services and companies and seem to buy into a s...

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