Russell Hutchinson Opinion

Opinion: What is trauma for?

Wednesday 24th of June 2009

Trying to stay up with the sudden gear change I wondered about this just a moment too long - and he pounced; launching into a spirited challenge on traditional thinking about trauma insurance.

You see, if insurance is about creating a predictable financial outcome (at least) from a sadly unpredictable part of life, then trauma seems to have only marginal utility. Medical insurance pays to fix you up, disability insurance pays to keep you going financially, and trauma insurance - what does that do?

Sure, you get wads of cash tied to no particular cost. Which creates the brilliant opportunity to recover from your heart attack in the Bahamas, perhaps. Only not if the cause of the disability was depression, or back problems.

Then, if you didn't have comprehensive disability cover, you have twice as much to be morose about, as you wonder why you didn't try eating more butter, or exercising less.

The point is, it's a bit random. That's not what insurance is supposed to be about. Having said that, there is probably a place for it - some people cannot buy disability insurance. For them, this at least plugs half the gap left by DI. For others it supplements DI.

It also seems that Pinnacle agrees - because their recent advertising has all been about trauma. Which also makes you think...

Comments (2)
Gary Hemmings
Re Russell Hutchinson. Trauma comment reminds me of his diatribe to the Newpark group last year. Boring,irrelevant, unresearched, no conclusion and just plain dumb. Has he ever met someone who has had a cancer diagnosis and needed to go for 7 weeks treatment whose husband was able to take time off work to be with her without losing his holidays or 7 weeks income. Someone who got MS and needed huge support that no one else pays for. Why in gods name do you publish such nonsense. It spoils all the brilliant other work you do. Very few of the 28,000 who die each year in NZ do so suddenly. Most get really crook and hang around. Ask Dr Marius Barnard why he pursued the insurers to get this type of cover.
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15 years ago

Giles Thorman
I am not entirely sure why Russell Hutchinson should get excited about the opinions of someone who leeches off everyone else in the Industry, the sooner that Pinnacle Life disappears the better. How could anyone in the industry possibly ask the question "whats it for" of Trauma? Noel Vaughan should be embarrassed, or perhaps it was just to get some free publicity.
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15 years ago

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