Southern Cross celebrates NZ's workforce heroes
The company has launched the next chapter in its ‘With You’ story with a new creative platform that shows how Southern Cross Health Insurance is with more New Zealand business leaders and their people than any other health insurer.
The campaign which will run across TV, On Demand, OOH, print, social and digital is spearheaded by a 60 second video and gives a glimpse into the lives of ordinary New Zealanders inside their workplaces.
Featuring employees who work for some of Southern Cross’ business customers across a range of sectors, the marketing campaign and ongoing platform captures the reality of life inside the workplace.
The campaign shines a spotlight on the many ways that New Zealand workers consistently give their all to keep New Zealand businesses running.
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