Problems with professional referral and how to fix It

Problems with professional referral and how to fix It

I spent a couple of hours recently with the managing director of a large general insurance brokerage in Australia discussing various problems with their referral programmes to advisers offering life, health and other personal insurance advice. We have both worked on quite a few referral programmes and comparing those that work, with those that don’t work, here is our list of the main problems and what to do about them.




Russell Hutchinson


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